Professional with over 15 years of experience in digital marketing, dedicated to boosting business, leveraging creativity and technology to achieve new goals.
Marketer by training. Regular lecturer and Marketing teacher. Passionate about business growth and user experience.
Said has been part of the dentsu group for over 4 years, in which he has held responsibilities as Chief Business Officer of Isobar, Chief Growth Officer and Head of Commerce for dentsu in the Market.
He has been a member of the Board of Directors of the Alliance for the Strategic Value of Brands (AVE) on several occasions; he is currently a member of the Board of Directors.