VISITSCOTLAND
SCOTLAND AT NIGHT
The first tourism film in the world to promote a country captured in pitch darkness.
No one could visit Rough Guide's most beautiful country in the world because of COVID, so we brought it to them.
Challenge
EXPLORING SCOTLAND IN AN UNUSUAL TIME
VisitScotland needed to remind people that even in dark times, the dramatic beauty of Scotland was still there.
We wanted to get local and international audiences to fall in love with a place they couldn’t even visit. And as one of the most photographed destinations in the world, we needed to do it in a completely new way.
Solution
WE CREATED THE FIRST TOURISM FILM SHOT IN TOTAL DARKNESS
Scotland is a country of legends, where dancing balls of light, mischievous Will-o'-the-Wisps, lead travellers to new discoveries. So we captured Scotland at Night, creating the first tourism film shot in total darkness.
We used a modified heavy-lift drone to fly a purpose built 12000-watt spotlight around Scotland's best-known landmarks, accompanied by a stunt drone, emulating a mythical Wisp.
All in camera with no CGI, we showcased the country as never before, reminding people of Scotland’s beauty in a truly innovative way. Turn the lights down, sit back and take in the stunning beauty and awe of Scotland at night.
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