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DENTSU CREATIVE 2024 TRENDS REPORT

Dentsu Creative Trends 2024

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The Chief Marketing Officer report is an informative guide on creativity today informed by the views of 700 marketers globally. The study is informed by a CMO survey of insights combined with thinking from our Dentsu Creative Strategy and CMO research teams to arrive at CMO Trends that will guide creativity today, tomorrow and beyond. The Chief Marketing Officer report provides brands and agencies with a modern creativity toolkit and roadmap. It provides an insight into marketing budgets and marketing investments globally, sharing the latest tactics for advertising effectiveness today. Early results show a rapidly evolving creative landscape, where CMOs strive to balance the needs of brand and performance, global and local, simplicity and diverse expertise.

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Dentsu Creative UK's CEO Jessica Tamsedge, CCO Caroline Pay, and CSO Theo Izzard-Brown recently hosted their first Dentsu Creative Plug and Play event at Somerset House. The event brought together over 100 clients and partners to discuss creativity, innovation, and the future of brand-building, fostering connections and inspiring attendees.

Plug and Play Event | Dentsu Creative

Dentsu Creative UK's Plug and Play event at Somerset House

Plug and Play

Bucharest

EMEA

São Paulo

Toronto

Singapore

London

Manchester

Milan

Düsseldorf

Turkey

Warsaw

Prague

Budapest

Sofia

AMER

Santiago

India

Zagreb

Buenos Aires

Newcastle

China

Amsterdam

Edinburgh

Global

APAC

United States

一般的

新生意

Instagram的

領英

推特

Facebook

社交

DENTSU CREATIVE worked with HBO Max to create The Infected Billboard. The hyper-real fungus spread from the billboard and took over everything around, infecting even a car and the street furniture.

BRINGING ‘THE LAST OF US’ TO LIFE

We created a viral activation to premiere HBO’s post-apocalyptic hit.

THE INFECTED BILLBOARD

HBO Max Billboard

V-Land is a safe and fun space to be educated about menstruation while playing online.

Denstu Creative x V-Land

The first video game about the menstrual cycle where every detail is inspired by the female reproductive system.

V-LAND

V-land

OUR WORK

Our Leadership

查看職業

Connect with the future of branding at DENTSU CREATIVE Mexico City. Visit our site to learn about our services & how we can help your brand skyrocket.

DENTSU CREATIVE Mexico City | Taking Brands into the Future

墨西哥

Mexico city

墨西哥

墨西哥城

墨西哥城

社交

OUR WORK

THE INFECTED BILLBOARD

HBO MAX

V-LAND

V-LAND DE SABA

Our Leadership

Said Gil

Paola Escalante

Carlos Buenfil

Aldo Ramírez

Ricardo Avilés

Ilse Romero

Lucía Mendoza

Carmen Moreno

發明
未來與我們

Please rotate device

墨西哥

墨西哥城

墨西哥城

社交

OUR WORK

THE INFECTED BILLBOARD

HBO MAX

V-LAND

V-LAND DE SABA

Our Leadership

Said Gil

Paola Escalante

Carlos Buenfil

Aldo Ramírez

Ricardo Avilés

Ilse Romero

Lucía Mendoza

Carmen Moreno

發明未來與我們

Please rotate device

發明
未來與我們